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P&G 3X Launch


Hosted by Ipana and Oral-B, the 3 X meeting and the launch of Oral-B Genius took place on April 19, 2016 at Zorlu Center Raffles Hotel.

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P&G 3X Launch / 2016

The meeting opened with Emin Çapa's speech titled "Discovering the new human being as the age as we know it is coming to an end". After a short break, P&G R&D Department Manager Adam Boulding introduced the participants to Oral-B GENIUS, which started a new era with its "genius" in oral and dental health. Dr. The launch, which ended with Galip Gürel's presentations, was welcomed by the participants.